eso dental – Crafting a New Visual Identity for Oakland's premier dental office

Project Overview

In a truly collaborative project with my good friend, Dr. Allen Hoang, we embarked on creating a fresh visual identity and a new Squarespace website for eso dental, his budding dental practice. Our goal was to design a brand that felt both innovative and grounded, drawing inspiration from Oakland's unique vibe and the principles of holistic wellness. This project marks just the beginning of eso dental's journey.

The collaboration focused on bringing a distinctive and welcoming presence to the dental industry. We aimed to develop a brand identity design that stood out from traditional dental aesthetics, embracing a modern, community-focused approach. The resulting Squarespace website was built to be user-friendly, visually engaging, and a true reflection of eso dental's unique philosophy.